Description
Working Backwards is an insider's analysis of Amazon's approach to culture, leadership, and best practices from two longtime Amazon executives, Colin Prior and Bill Carr, who, in their joint book Working Backwards, reveal the principles and practices that led to the success of one of the most extraordinary companies the world has ever known. Through their twenty-seven years of combined experience at Amazon, much of it in the early stages-a period of unparalleled innovation, during which many products and services including Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services were born-“Working Backwards” provides us with the principles and practices that led to the success of one of the most extraordinary companies the world has ever known.“Briar and Carr provide an unprecedented opportunity to learn about Amazon's approach, how it has been refined, customized, and proven to be repeatable, scalable, and adaptable.






